Released on = June 19, 2006, 4:28 pm

Press Release Author = NathLaf Enterprise

Industry = Consumer Services

Press Release Summary = Flowerandflorist.com launched this week for flower shoppers
who want to know how to find a reputable florist both offline and online.

Press Release Body = NathLaf Enterprise announced today the launch of its new
informative website, www.flowerandflorist.com .
This website only purpose is to provide unbiased and reliable information on how to
shop for flowers and how to find a trustworthy florist both offline and online.

Last year, $1 billion of flowers were sold online and it is estimated that Americans
will spend $20 billion on plants and flowers this year. It\'s a huge industry, but
for the customers what is important is to make a loved one smile because the flowers
they bought are just perfect and were delivered on time.

"We feel strongly about educating the general public on how to make wise purchases
so they don\'t feel they\'ve been ripped off," said CEO Nathalie Lafleur. "It\'s
particularly important when you buy a gift since you\'re not the only one involved in
the process."

There are hundred of thousands of websites on the Internet from which you can buy
flowers. However, it\'s hard to find websites that will provide the visitors reliable
information on how to get the most bangs for their buck when buying from a florist.

The newly launched website, www.flowerandflorist.com
, has been designed for that purpose. Visitors will
find a series of articles, tips and resources on all aspects related to buying
flowers offline and online. They will discover how to avoid scams, how to buy
flowers from under $30, how to choose a florist for their wedding, etc.

"Unfortunately, some people improvised themselves as florists and some websites
advertising flower delivery are scams," added CEO of NathLaf Enterprise, Nathalie
Lafleur. "It\'s important to know what to look for and what to avoid when you want to
find a good florist."

For additional information on how to shop for flowers and how to find a reputable
florist, please visit: .

Web Site = http://www.nathlaf.com

Contact Details = Nathalie Lafleur||17 imp du Sillon||Gatineau , J8Z
2Y7||$$country||||819-775-9345||info@nathlaf.com||http://www.nathlaf.com